Face to Face Selling Skills
Personal selling (the personal interaction between buyer and seller) can be one of the most difficult and scary skills to learn. But it doesn’t have to be! Learning to sell can be the most rewarding, relaxing and enjoyable part of growing your small business! Honest! We offer small business owners solutions to both marketing and sales problems.
We'll help you figure out where you need the most help: prospecting, first meetings, presentations, negotiating, closing the deal, and repeat business. Not sure where you're at? We'll help you with that too.
We want you to enjoy the selling experience. Whether you're interested in selling ideas to business, selling ideas to companies, or strategic selling techniques, the process can be as natural a habit as brushing your teeth, enjoying a meal, or exercising, (okay exercising might be pushing ‘natural habits’ a little).
Lesson One for Small Business Owners who want to sell better:
forget everything you’ve seen or heard in the past
Lesson Two for Small Business Owners who want to sell better:
selling is about problem solving and presenting solutions - NOT pushing products or services
Lesson Three for Small Business Owners who want to sell better:
selling has nothing to do with price and everything to do with relationships
As a Certified Sales Professional through the Canadian Professional Sales Association, Wendy Marlow helps clients turn fear into fun – because that’s what dealing with clients and prospective clients should be – fun! Sound too good to be true? Let us help you add power to your sales. Take The "How Comfortable Are You With Selling" Quiz. Read the principles and standards that a Certified Sales Professional adheres to with customers, organizations, competitors, communities and colleagues in CPSA Code of Ethics.
The statistics are clear:
- 55% of sales people can’t sell
- 25% of sales people can sell – but they don’t believe in the product/service they’re selling, therefore they do a lousy job.
That means 80% of sales people aren’t doing a good job.
20% of sales people are doing a good job. And they generate 80% of all sales revenue in Canada! It’s no wonder most people can’t recall more than a handful of positive sales experiences. Are the 80% incapable of doing a good job? No! Good salesmanship is based on understanding, training, and commitment to honest and ethical sales practices. Selling is a skill that can be learned, nurtured, and above all – enjoyed!
At The Art of Marketing, we offer individual sales coaching services based on the specific and individual needs of each client. Would you like to be in that top 20%? Contact us today.
...and they said
"Selling is a process. Very scary, but by breaking it into steps it’s
achievable. The concept of working the funnel helps so much. Also the
way you helped us recognize if someone is a true prospect, means you can
spend more time with them rather than wasting time on someone that
holds no potential."
"What I liked best was your approach to the concept of a what a sales person is… internally and externally. I appreciate the focus on internal (perception, attitude and behaviour) …where it all begins. It’s always delightful, informative and eye opening to have you teaching us. Your topics directly relate to the sales development process. As a suggestion next week could we try hands on practice with classmates, saying our elevator speech with eye contact?"
"Love the prospecting and selling aspects - and your suggestion of an opening question, “tell me about your average day” rather than launching directly into my sales pitch. Learned a lot as usual!"
"Thank you for practicing with us. It was extremely helpful, as it allows us to think more about the initial visit and be prepared. Learning how to talk to potential clients and ask questions is definitely a required strength and having the opportunity to observe others was very helpful."